Pura Velvet

DESCRIPTION

310GSM BRIGHT WHITE VELVET FINE ART PAPER, 100% COTTON

This 310g, Bright White, water-resistant velvet fine art paper is made from 100% cotton fiber and is acid and lignin free. Pura Velvet is a proprietary mouldmade fine art paper that is strong and dimensionally stable. It has a high white point, remarkable ink load capacity, and best-in-class image quality that far exceeds the limitations of virtually every paper of its kind.

Pura Velvet is ideally suited for luxurious fine art and photographic reproduction, portraits, greeting cards, post cards, and presentational art graphics for printed displays.

KEY FEATURES

UNRIVALED COLOR GAMUT & DMAX

No 100% cotton rag velvet fine art paper on the market today can compete with the color gamut and Dmax that this fine art paper delivers. Pura Velvet is truly ahead of its time, and its name has proudly stood as one of the flagship products of our Company.

LUXURIOUS LOOK & FEEL

One you've held a Pura print in your hand, its hard to not be impressed with its ideal 310g weight and soft feel. With Pura, know that you're maximizing the perceived value of every fine art print.

CONSISTENT & RELIABLE

We understand that long-term consistency and reliability is vital. That's why we made Pura Velvet to be a derivative of our Elegance Velvet Fine Art Paper, which has been the "anchor" of fine art reproduction studios worldwide for a decade. No reason to reinvent successful product - we just enhanced it.

ARCHIVAL CERTIFIED

Pura Velvet is archival certified for 100+ years. Download and utilize the Archival Certificate to differentiate your business and show your customers how much you care about quality.

COLOR CONSISTENCY UNDER DIFFERENT LIGHTING CONDITIONS

Ever noticed how a print can look identical under one light source, yet show remarkable differences in color when viewed under a different light source? This problem is referred to as "metamerism". When OBA's are used in inkjet media, the metamerism problem exacerbates exponentially. Because this product is manufactured OBA-free, you are assured that your prints will look consistent under different lighting conditions.